Our Team
At Inception Marketing, we don’t believe in sitting on the sidelines.
We roll up our sleeves, embed ourselves into your team, and take ownership of your marketing as if it were our own. Whether it’s building strategy, managing campaigns, or engaging with vendors like Microsoft – we act like part of your business, because that’s how marketing works best.
We believe that leadership is part of the recipe. That’s why we’ve built a team of experienced IT marketing professionals who bring strategic thinking, reliable execution, and zero fluff.
Meet The Team
Kayla Ellice
Kayla built Inception Marketing to fill a gap in the IT industry: premium, outcomes-driven marketing that actually delivers. She’s passionate about helping MSPs and IT companies connect their marketing investment to drive real ROI and removing the pain of trying to manage it all in-house.
Nicolette Baker
Nicolette leads our strategic engagements and brings deep expertise in technology marketing advisory. She guides customers in making sure their marketing is returning an investment.
Maddy Kelley
Maddy translates strategy into action. From coordinating campaigns, developing content and understanding the latest marketing trends she’s the glue that keeps projects moving. Insightful and outcomes-focused, she helps clients stay consistent and aligned across every channel.
Ava Carroll
Ava brings precision, organisation and energy to every project. She supports the team with scheduling, research, and the detail that ensures nothing slips through the cracks. Whether she’s chasing venues for event details or updating content, Ava keeps the engine running smoothly.
Semini Kumarasinghe
Semini is our digital execution powerhouse. From HubSpot, SEO and campaign implementation, she ensures our clients stay visible, active and on-brand online. She’s focused on building the momentum that drives marketing ROI, with an eye for what works.
Ohyo Favis
Ohyo makes marketing look good – literally. From branded collateral to campaign graphics, he turns strategy into standout visuals that communicate clearly and convert effectively. His work helps our clients show up professionally across digital and print.
